Hyde Park Winter Wonderland have announced a brand new experience for 2018 – The Snowman Experience. 

Copyright © Snowman Enterprises Limited 2018. The Snowman™ is a trademark of Snowman Enterprises Limited. 1

Copyright © Snowman Enterprises Limited 2018. The Snowman™ is a trademark of Snowman Enterprises Limited. 

Partnering with Backyard Cinema, The Snowman Experience will celebrate 40 years of the classic festive book and will run from 22nd November – 6th January in London’s Hyde Park.

The experience will see visitors immersed in the world of the beloved family festive film through the multi-roomed, multi-sensory, cinematic adventure that will mark the 40th anniversary of Raymond Briggs’ beloved picture book.

Spreading out over 5,000 square feet in Hyde Park’s Winter Wonderland, The Snowman Experience will see backyard Cinema pushing the boundaries of traditional screenings as audiences journey through replica sets representing parts of the movie. One of the multiple rooms will see a section of the winter classic playing out on a giant 10-metre-wide curved, LED screen.

Talking about the news, Dominic Davies, Founder & Creative Director, Backyard Cinema said: “It makes perfect sense to team up with Winter Wonderland for our biggest ever show. Where else could be more Christmassy for such a magical and festive creation? We want to give people the chance to enjoy this Christmas classic in a way they could never imagine and have challenged the perception of what it means to watch The Snowman™. In doing so, we have created a little bit of magic that everyone can believe in during the show”.

The Snowman Experience joins a wide variety of different attractions as part of Hyde Park Winter Wonderland 2018 including Zippos Circus, ice sculpting workshops, the Teletubbies Christmas Show, Winter Wonderland comedy club, Peter Pan On Ice and the UK’s largest outdoor ice rink.

Backyard Cinema: The Snowman Experience will run as part of Winter Wonderland at Hyde Park from the 22nd November until the 6th January. Tickets are on sale now and available to buy here: http://hydeparkwinterwonderland.com/attraction/the-snowman-experience/